Clicks (All) in Facebook native is the total number of clicks on your ad. This may include offsite clicks to your website, Page likes, post comments, event responses or app installs.

Clicks in AdStage means the number of clicks on links appearing on your ad or Page that direct people off Facebook as a result of your ad.

If you want to create a report on AdStage that looks at Clicks (All), you can do so by using the Facebook Direct Widgets at the bottom of any dashboard.

Have questions? Feel free to reach out to us at support@adstage.io.

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