Set Default Data Source at the Dashboard Level

Now you can choose to view data from specific account groups, accounts, folders, campaigns, ad groups, or ads at the dashboard level by setting a 'Data Source'. 

The data source you select in the dashboard settings, will now be the default level for any newly created widget.

Learn how to set a default data source for your dashboards here.

New Widget Creation Layout

With the ability to choose data sources at the dashboard level, we've also introduced a cleaner, more intuitive way to filter down to the data sources you want to see. 

The widget fields now have natural language making it easier to understand exactly which account groups, accounts, folders, campaigns, ad groups, ads, or keywords are most effective. 

What does this mean for your reporting views?

More Data Flexibility
You can now choose to breakdown performance data by any level of your ad account to uncover deeper KPI insights from your reports.

Let's say I notice in my weekly social report that Client A's LinkedIn account is out performing both their Twitter and Facebook accounts in website conversions. I want to create a table of the top 10 campaigns from Client A's LinkedIn account. 

Widget Creation Flow

  • Show me = Campaigns 
  • From the Following = Accounts
  • Accounts = Client A LinkedIn Account 
  • Sort By = Website Conversions

I see that the top performing campaigns are "LinkedIn Ads Skills - US/UK - Content ENG" and "MKT Role LinkedIn Ads Skills - US/UK". Using a bar/line chart -- I want to see the top 10 ads from those campaigns to see a side-by-side comparison of impressions vs. clicks.

Widget Creation Flow 

  • Show me = Ads 
  • From the Following = Campaigns
  • Campaigns = "LinkedIn Ads Skills - US/UK - Content ENG" and "MKT Role LinkedIn Ads Skills - US/UK"

More Granular Account Group and Folder Reports
You've already grouped your Accounts into Account Groups and organized your campaigns into Folders (awesome!) for cleaner management and reporting views.  

Now you can get an even more granular view of campaign, ad group, ad, or keyword performance within a specific Account Group or Folder.  

Widget Creation Flow 

  • Show me = Campaigns 
  • From the Following = Account Groups
  • Account Group = Real Marketing Accounts

We always love hearing from you! If you have any questions or feedback about the newest Report features, shoot us an email at support@adstage.io :). 

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