AdWords is Google’s online advertising platform that allows you to reach potential customers and bring them to your website. AdWords allows you to create ads for your business that can display whenever a person conducts a relevant search on Google.

In addition to search campaigns, AdWords also offers the ability to advertise outside of Google across its network of affiliated websites called the Google Display Network.

We break it all down in our blog post: The AdStage Guide to Google AdWords

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